CHAPTER 1

goals 

 Your goals should align with your purpose in life and also strike a synergy with your entertainment interests.  In thinking back to the formative years it's very easy to remember instances where you might have shared your liking of a certain genre or celebrity with other classmates and the most popular kid in school spoke up and stated: "so and so sucks!"  and to add salt to your wound he or she would state: and anybody who likes his or her music (product) is a (expletive _ _ _ _)

Bullying is an evil form of values lobbying perpetrated by children whose parents fell short of certain goals in the lifetime career of being a parent!

The Billionaire Mindset is a focus which is mostly immune to other people's opinions.  I know a very successful Real Estate Developer who grew up loving WWF Professional Wrestling.  Several of his classmates picked on him for this interest; some claiming that wrestling is staged and fake etc but because he had a father with a billionaire mindset who taught him the value of "self" he continued on with his interest and he now owns both a real estate and a wrestling industry empire!

• Children raised right can develop the self esteem needed to cling to their own interests; private schools can be a solution!

• Adults who were raised improperly are in need of purpose alignment and more trust in thy self!

• Billionaires who fell into money are in need of something more challenging and a change of pace!

Q.) How do you identify purpose?

A.) Examine your passions and what you focused on in each decade of your life.  

 For example: Doctor Samplesmith was passionate about surfing when he was a child in the 1990's.  In the early 2000's he was passionate about wine. A decade later became obsessed with Fiji after falling in love with the culture and cleanliness. 

 Now in 2024 he is about to combine his lifelong interests: Surfing, Wine and Fiji by opening a wellness retreat in Fiji which offers: wine bar promoting his own red wine packed with healthy polyphenols, surfboards for rent, surfing lessons and a bed and breakfast.  Doctor Samplesmith is now on track to pull in revenues from multiple sources which is he passionate about!

Your Starting Point

After realizing your purpose alignment write down exactly what it is that you would like to achieve; don’t be afraid to think big yet set achievable goals based on where you are.  If you are a freshman in college with the goal of eventually playing in the NBA focus mainly on that goal and master the sport with focus and practice.  Stand directly under the basketball hoop and shoot easy shots until you can make 50 in a row without missing one.  Then move on to the free throw line and stay there and keep throwing balls at the net until you make 10 in a row without a miss. It might take a few months and several thousand attempts before you are able to do this.  Then move behind the key until you can make two shots in a row.  In the meantime, while the other students are using their free time for partying, you are using your free time practicing and learning from masters of the sport.  Seek out the best coaches and ask advice only from those whom are or have been in the position you aspire to be in.  While practicing ALWAYS experiment with your own creative ideas.  Try throwing a free throw with your right wrist tilted at a different angle. Try soaking your hands in salt water before playing.  Perhaps drink a tablespoon of olive oil before practice.  Self-made billionaires and ultra-successful people never lack in creativity and wonderment.  When you are not practicing you should be day dreaming and wondering what might make a difference. 

Was there something in your math class today which made a difference? 

Did the teacher in your psychology class last week talk about Maslow’s theory of hierarchical needs?  Think about Maslow’s Pyramid and how it could affect the game of basketball.  Which level are you on now?  Where will you go?  How will you get there?

If there is one common denominator about ultra-successful it’s the fact that their brains never stop working.  They never stop thinking and they are always wondering.

Do you have what it takes and enough brain energy?  We will reveal some brain bio-hacking strategies later in the book. 

Clarity in Goal Setting

• Billionaires don’t just set goals they align them with a clear vision or purpose.

• Example: Elon Musk isn’t only making rockets his end game is to save humanity by becoming intergalactic. His clarity of mission guides every process at SpaceX.

• Billionaires make goals measurable. If it can’t be measured, it can’t be managed.

• Example: Instead of “grow the business,” they’ll say “increase revenue by 20% in Q2 through international expansion.”

Billionaires Use Reverse Engineering

• They start with the end goal in mind and work backward.

• Example: If Jeff Bezos wants same-day delivery nationwide, he first envisions that reality, then asks: “What infrastructure, tech, and logistics would that require?” That drives clear, strategic steps.

Limit Distractions

• Clarity means saying no to a lot. Billionaires focus on a few high-impact goals rather than spreading themselves thin.

• Warren Buffett famously said: "The difference between successful people and really successful people is that really successful people say no to almost everything."

Document your Plans!!!

• Billionaires often journal, plan quarterly, or conduct strategic reviews to make sure their goals are still aligned and clear.

• This clarity check ensures they stay on the right track—even as the world changes.

V — Vision-Driven

• Start with Why: What’s the deeper purpose behind your goal? Tie it to a long-term vision.

• Ask Yourself:

• “Why does this goal matter to me?”

• “What’s the impact if I achieve it — or if I don’t?”

I — Identify the Outcome

• Be Crystal Clear: What does success look like in detail?

• Turn it into a SMART Goal:

• Specific

• Measurable

• Achievable

• Relevant

• Time-bound

• Example: “Gain 1,000 paying subscribers to my online course within 90 days.”

Systemize the Steps

• Reverse Engineer: Start at the goal and map the steps backward.

• Create Milestones: Break it into weekly or monthly chunks.

• Use Tools: Spreadsheets, planners, apps like Notion or Trello to organize.

I — Intense Focus

• Remove Distractions: Cut out tasks, meetings, or people that don’t align.

• Set Daily Priorities: What are the 1–3 things you must do today to move the goal forward?

• Use Time Blocks: Billionaires schedule thinking time and "deep work" like sacred rituals.

O — Ownership + Accountability

• Own the Results: Whether it flies or flops — own it.

• Build Accountability:

• Share the goal with someone.

• Use a coach or mastermind group.

• Publicly commit (social media works wonders).

Never Stop Adjusting

• Regular Check-ins: Weekly reviews and course-corrections.

• Ask:

• “What’s working?”

• “What’s not?”

• “What needs to change?”

Why Setting Grand Goals Can Lead to Greater Success

With respect to goals, the cliché maxim: “think big” isn’t just great advice it’s a code of conduct which separates the billionaire mindset from the Plebian mentality. While small goals can be stepping stones, it's the greatest dreams that often lead to innovation, massive growth, and deeply fulfilling pursuits of philanthropy!

Enhance your Largesse – Embolden your Life

Large philanthropic goals have a propensity to create energy. They spark motivation and make people want to take action on them right away. When your target is huge and aligned with your values, the motivation is far stronger than with a minor, easily attainable goal. A goal like “build an entity which changes civilization as wel know it” will motivate you much more “lets make “X” amount of dollars this week.”

When you think on an intergalactiv level of largesse You automatically go into brainstorming and law of attraction creative mode.  Oftentimes, the pursuit of a large goal leads to newfound knowledge and new contacts whom may already be on a higher platueu than you with respect to such said goal. Things which would not have happened via Plebian thinking.

Aligned goals have a magnetic quality. Investors, collaborators, and supporters are more likely to get on board when your vision is bold and exciting. A quality goal can draw attention, resources, and influence that wouldn’t be accessible if your vision was too modest.

Publicly shared goals force you to grow. It challenges your current skills, habits, and mindset. You’ll need to level up, whether that means learning new things, taking risks, or becoming a stronger leader. And even if you fall short of the ultimate goal, the personal and professional growth you gain in the process is invaluable.

"The Light That Bent"

In a small, cluttered apartment in Bern, Switzerland, a young Albert Einstein sat by the window, notebook in hand. Outside, the rain drizzled softly against the glass. Inside, his mind buzzed with a single question:

“What if gravity isn’t a force… but a warping of space itself?”

It was 1907. He was a low-level patent clerk, largely unknown to the world. No fancy lab. No team. Just a big idea — and a bigger goal:

“I will develop a new theory of gravity that explains the true nature of space, time, and light.”

Clarity of Vision

Einstein didn’t just want to tweak Newton’s laws. He wanted to redefine how the universe worked. He wrote it down, and he meant it. This was not a pipedream it was a mission.

He called it the Theory of Relativity, and it would take him eight years of focused research, long walks, chalkboard equations, and failed strategies to complete it.

A Mountain of Obstacles

He wasn’t taken seriously at first. His peers thought he was crazy. And the math? At times, even he didn’t fully understand it. He had to learn advanced geometry from scratch, in his 30s, while working full-time and raising a family.

Most people would’ve quit. But Albert? He reversed engineered his goal.

He broke the goal into steps:

1. Develop the equations.

2. Predict how light would bend near massive objects like the sun.

3. Wait for a solar eclipse to observe it.

The Moment of Proof

In 1919, a solar eclipse gave scientists the perfect window. A British team traveled to West Africa and confirmed: starlight really did bend near the sun, just as Einstein predicted.

The newspapers called it “Revolution in Science.” Overnight, Einstein became a global icon.

But the real reward wasn’t the fame. It was the fullfillment of seeing a seemingly impossible goal come to fruition.

The Takeaway

Einstein didn’t stumble onto greatness. He set a massive, clear, purpose-driven goal, broke it down, fought through years of doubt, and never stopped adjusting. And he changed the universe in the process.

Long Term Goals

Make two sets of goals both with timelines for achievement. Print them out on two separate pages. The realistic goals should be encased within a simple acrylic paper holder. The goals which you think would be the ultimate mark of success in your industry or genre should be encased in a fine golden plaque or other respectable frame which motivates you and stimulates neuronal activity every time you look at it.

Realistic Goals:
• Publish my Motivational Book | 1 year  ACCOMPLISHED
• Purchase a New Cadillac | 1 year  ACCOMPLISHED
• Become Debt Free | 2 years  ACCOMPLISHED
• Become a homeowner | 3 years
• Meet the love of my life | 4 years
• Travel to Fiji and relax for a month | 5 years

Billionaire Thinking:

• Publish the bestselling motivational book of all time | 5 years
• Have a collection of fine vintage automobiles | 4 years
• 5 billion USD in America and 5 billion diversified offshore | 3 years
• Have a beautiful family, nuclear or extended | 2 years
• Travel the globe on a daily basis at will | Activated Immediately with Synergy

King Cyrus on Goal Setting

He Started With a Clear, Noble Vision

Cyrus didn’t just want power he wanted to unite diverse peoples under a just and orderly rule. His goal wasn’t to conquer for the sake of conquest, but to build a stable, tolerant empire.

Goal: “Create an empire where different cultures can coexist under Persian leadership.”

This vision wasn’t vague he declared it, documented it (as on the Cyrus Cylinder), and acted on it with intentionality.

He Set Military Goals That Aligned with His Greater Purpose

Cyrus didn’t invade recklessly. Each campaign whether against the Medes, the Lydians, or the Babylonians was calculated for fairness and effectiveness.

He’d identify:

• The political weaknesses of enemy states

• Allies within their borders

• Logistics and terrain strategies

He planned backwards from victory, asking: “What must be in place for this campaign to succeed?”

He Built Systems, Not Just Successes

Cyrus was a systems-thinker. After achieving a goal, he didn’t stop he put frameworks in place to sustain it:

• Letting conquered people keep their religion and customs

• Appointing local governors (satraps) instead of total Persian control

• Creating a postal system and road networks to unify communication

His goal wasn’t just winning it was to create lasting and sustainable impact!

• Empathetic Leadership

         He Adapted as Needed

When Cyrus faced setbacks (like rebellious cities), he didn't double down with aggression. He listened, re-evaluated, and adapted. His style blended firmness with flexibility

In Short:

Cyrus the Great’s goal-setting playbook looked something like this:

THE WARREN BUFFET METHOD

The Oracle of Omaha, is not only one of the wealthiest individuals in the world but also one of the wisest. His approach to business, investing, and personal development is deeply rooted in simplicity, focus, and long-term strategy. One of his most powerful tools is his 5 of 25 to-do list strategy.

1.    Write down your top 25 goals.
This list can include everything you’ve dreamed of achieving, no matter how big or small.

2.    Circle the top 5.
Scroll the list and isolate your five most important goals which align with your vistion, passion and long-term objectives.

3.    Avoid the remaining 20 at all costs.
This is the counterintuitive part. Buffett advises that the other 20 goals are not only not important they are major distractions which prevent placing your focus where it need be!

Buffett’s Business Secrets Beyond Goal Setting

While his goal-setting method is effective, his success also stems from a set of wholesome values and prudent strategies.

1. Invest inYour Wheelhouse

Buffett staunchly avoided investments which fell outside his circle of influence and knowledge. Whether it’s businesses, industries, or even people, he only engages when he fully understands.

Lesson: Stick to your strengths. Master what you know before venturing into unfamiliar territory.

2. Play the Long Game

Buffett is a long-term investor, often holding stocks for decades. He avoids the trend-chasing and speculative behavior that plague many investors.

Quote: “Our favorite holding period is forever.”

Lesson: Think long-term. Forge relationships that last and NEVER SELL!!!

3. Value Your Relationships

Buffett looks not only at the financials of a business but also at the quality of the people behind it. He prefers investing in businesses with strong, ethical, and competent leadership.

Lesson: People are the most valuable asset. Align yourself with trustworthy, high-character individuals.

4. Frugality Fuels Freedom

Despite his immense wealth, Buffett is famously frugal. He still lives in the same Omaha house he bought in 1958 and avoids lavish spending.

Lesson: Frugality isn’t about deprivation; it’s about discipline. Keeping costs low increases flexibility and resilience.

5. Read. A Lot.

Buffett spends around 80% of his day reading. When he is driving his old Cadillac he is reading billboards, when in a board meeting he is reading people, when he is having a cherry Coke and sausage muffin at McDonalds he is reading financial reports He believes that knowledge compounds, and that quiet time to think is one of the most underrated aspects of success.

Quote: “The more you learn, the more you earn.”

Lesson: Constant learning is non-negotiable. Make reading and reflection a daily habit.

6. Avoid Emotional Decisions

Buffett is known for his calm, rational demeanor, especially in turbulent times. He avoids making decisions based on fear, greed, or hype.

Lesson: Emotional control is a superpower in business. Master your impulses and make data-driven decisions.

7. Protect Your Reputation

Buffett places immense value on integrity, both personally and professionally.

Quote: “It takes 20 years to build a reputation and five minutes to DEMOLISH it.”

Lesson: Always do the right thing, especially when no one is watching. A strong reputation is one of your most valuable assets.